Boy that big gorgeous Sony TV you spent a payroll check on is squeamish , too big Google has implemented a “ pilot ” program that now serves ads on it . Sony ’s televisions , as well as the Nvidia Shield and other products running the belated version of Android TV , has been hit with an irritating update from Google that serves ads on the home varlet , and no , there ’s no tops easy way to get rid of the advertizement .
Android idiot box is committed to optimise and personalise the amusement experience at dwelling . As we search new opportunities to engage the drug user biotic community , we ’re running a airplane pilot program to surface frequent subject on the Android TV dwelling screen .
A2 : This epithelial duct is managed by Google .
The Sony A8F, a $2,300 Android TV.Image: (Sony)
With Android TV at the heart of the above - mention devices , as well as television from TCL and Hisense , Google has an incredibly broad reach into the homes of its users . This move , forcing advertising onto users , is a big boneheaded one and practically fabricate expert press for competition like Roku , or Apple , the latter of which has been making inroad into the idiot box landscape via LG and Samsung exercise set and just finished an event last week where it talked non - stop about protecting the privacy of users and avoiding unwelcome ads .
We ’ve hand out to Sony , Nvidia , and Google for more details on these ads and exactly which equipment and software versions are affected and will update as we learn more .
Update : Nvidia responded to my request for comment via email say the following .
A “ patronise ” row that ca n’t be disabled has shown up on some Android TV devices . This wrangle is not on SHIELD television devices .
SHIELD does have a new Google Play channel ( Apps Spotlight ) at the bottom of the screen , but this can incapacitate by scroll to “ Customize channel ” and select “ Promotional channels . ”
So if the shop at course look on an Nvidia equipment you may remove it , and if you may not that ’s due to a bug that Nvidia tells Gizmodo is being looked into .
Android TVGoogleGoogle AdsNvidiaSonyTelevisions
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