Apple Is Probably Going to Run a Sequel to its “1984” Ad Today

30 years ago . The Los Angeles Raiders are slaughter the Washington Redskins at halftime . You decide it ’s meter for a refill on your Crystal Light . You ’re head to the kitchen when something stops you in your tracks — a chick with a Brigitte Nielsen haircut and a hammer , run towards you .

Yes , indeed : The “ 1984 ” commercial message that introduced the Macintosh aired 30 Super Bowls ago last week . And the world-wide consensus is that Apple might run another ad today .

Why is this such a definite hypothesis ? Well , for one , Lee Clow , the originative conductor at Chiat Day who created the original “ 1984 ” ad , tweeted this two weeks ago :

Gon na be a goodSuper Bowl . Mac ’s gon na be 30 🙂

— Lee Clow ( @_clow)January 20 , 2014

Even I do n’t need a vindicated limning between words to reckon out what he ’s judge to say here .

Hostinger Coupon Code 15% Off

But it ’s also because Apple has been pull in areally big dealabout the30th day of remembrance of the Mac . For good reason , of row — arecent earning reportshowed that Apple sold 20 pct more Macs in 2013 than they did in 2012 . Mac is back ! ( And you could even get one that wait like a dark trash can now ! ) But there ’s also a nice subtext here : The Mac was Steve Jobs ’ baby , and it ’s a nice means to keep honour his bequest .

Happy thirtieth Birthday Macintosh , the Controversial World - Changer

It was widely know that Jobs view “ 1984 ” to be one of his crowing achievements ( the follow up , “ Lemmings , ” was kind of a bust ) . He even produced a remastered version of the ad for the Mac ’s twentieth anniversary , with the heroine wearing an iPod , of course .

Burning Blade Tavern Epic Universe

https://www.youtube.com/watch?v=5JreOhjCJA0

But on this occasion , to truly honor Jobs and his work on the Mac , Apple should make a blade new ad that ’s as ridiculously ambitious as he would have made .

Apple needs this . Their last big advertizing featuring the Sullen Male Youth was ahuge dud . They just have n’t been able to produce the same quality of commercials post - line . Remember the bombination that that original “ 1984 ” ad wasbigger than the Cartesian product itself ? Apple ’s receive unattackable product now — that they need is a little ad thaumaturgy to make everyone find featherbrained and warm about Mac .

Ideapad3i

in earnest , Enough With This Apple Holiday Ad

Or perhaps , scared to the point of hysteria . As factually inaccurate as it end up being , I ’d personally like to see Apple grow something like the last Super Bowl advertising they operate :

That advertizement stalk me all year long . I ca n’t say that about any other Super Bowl commercial .

Last Of Us 7 Interview

Update : Super Bowl is over . No ad from Apple . Never trust a man appoint Lee Clow .

Another update : Did we get punked ? Well … kinda . Sothey did free an ad , just not during the Super Bowl . A solemnisation of 30 years of Mac , all shoot on iPhones in a single twenty-four hour period . And directed by Ridley Scott ’s son , Jake Scott . Then what was Clow hint about ? Was it meant to be a Super Bowl commercial that did n’t make the cut for whatever intellect ? Did they decide purchasing time was n’t deserving their money after all ?

It Took More Than Just iPhones to Shoot Apple ’s New Ad

Anker 6 In 1